Resume
Professional Summary
Out-of-the-box writer and marketing consultant with 12 years of experience in the sustainability space. Adept at converting casual readers into loyal customers using expert storytelling, humor, design principles, SEO, and industry knowledge.
*References available upon request*
Work History
Copywriter and Marketing Consultant 01/2012 to Current
Self-Employed, Remote
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Increased client brand awareness by double digits by developing targeted marketing campaigns
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Leveraged email marketing best practices to increase open rates, click-through rates, and overall campaign effectiveness
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Grew social media profiles for clients by up to 500%
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Grew personal social profiles to 50k (Instagram), 10k (Pinterest), 14k (Instagram), 2k (Instagram), and 1.5k (TikTok)
Copywriter and Content Creator 06/2012 to 12/2023
WriterAccess, Remote
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Boosted client marketing campaign performance and brand awareness by as much as 50%
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Offered full content experience through photo, video, graphics, and text, writing up to 8,000 words per day
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Used targeted SEO strategies, press releases, and organic content to improve search result rankings
Content Specialist 10/2017 to 03/2020
Ecogardens, Chicago, IL
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Used SEO techniques to improve website traffic and search rankings within sustainability space
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Promoted awareness of green infrastructure, clean energy, and urban stormwater management strategies
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Increased social media reach by creating shareable content tailored to each platform's audience
Education
University of San Diego, San Diego
Certificate, Nonprofit Management, Expected in 05/2024
Northwestern University, Evanston, IL
Master of Science, Journalism, 12/2011
Portland State University, Portland, OR
Master of Education, Early Childhood Education, 06/2010
University of Oregon | Clark Honors College, Eugene, OR
Bachelor of Arts, Theology, 06/2006
Skills
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Content development and storytelling
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Humorous and creative writing
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Consistent brand messaging
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White paper and case study development
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Adobe Creative Cloud
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Public speaking, teaching, and speech writing
Portland, OR | sarahbethmoore1 (at) gmail (dot) com